Manage and optimize end-to-end customer journey and build modern customer experiences on one platform.

Organize and grow customer relationships, streamline processes, increase sales, improve customer service, track customer interactions, boost productivity and collaboration, and increase profitability with Spine CRM.

Create a customer-centric culture and increase customer success

Improve Customer


Help the customer service team to anticipate issues and handle complaints to create a more positive experience.

Increase Sales Opportunities

Leverage automation capabilities to improve sales team productivity and increase conversation rates.


Customer Data

Empower both sales, marketing and customer service teams with a centralized contact management system.

Enhanced Contact Management

Manage current and potential customers within a centralized contact management system. Track all kinds of contact interactions including call recordings, emails, SMSs, and social messages, and help your customer success teams optimize the entire customer journey.

360° Customer View

Leverage our contact management system to build a 360-degree view of your customers. Track every interaction with a contact, including calls, messages, leads, complaints, inquiries, etc. Connect all customer data from external sources and systems to help your agents deliver a personalized customer experience.

    Better Customer Service

Keep tracking of your customers’ complaints and inquiries with a powerful and flexible ticketing system. Spine Ticket Management system helps you to set up your compliance and standards by implementing the right workflows.

Comprehensive Sales Pipeline Management

Manage leads from different sources and define different sales pipelines to manage your opportunities and track their complete history: calls, emails, messages, activities, files, and notes. Leverage our automation tools such as custom fields, approval workflows, and escalation processes in order to effectively manage opportunities at each stage of the pipeline and close deals faster.

Cross-Team Collaboration

Allow your employees from different teams to work together and share valuable customer information to have more informed, personalized conversations with the customers. Plan your work and schedule activities such as tasks, calls, emails, meetings, etc., and get system notifications so you will not miss any important events.

Reliable Reporting & Analytics

Leverage reporting and analytic capabilities to better understand your customers and meet their expectations. Monitor critical KPIs such as Customer Satisfaction, Average Response Time, and Average Resolution Time and take the right decisions to improve team efficiency.

Easy Data Integration

Make and receive calls directly from the CRM system. Bring together data from internal and external systems and sources under a unified customer screen to improve agent efficiency and build a unique and value-driven relationship with your customers.

Key Features & Capabilities

Omnichannel Customer Journey

Meet customers on their preferred channel and deliver exceptional omnichannel customer journeys across voice, digital channels, self-service IVR, and intelligent chatbots.

Ticket Management

Keep track of your customers’ complaints and inquiries with a powerful yet flexible ticketing system while ensuring your compliance with regulations and standards.

Lead Management

Capture and track lead through a broad range of sources, and leverage automation capabilities to better engage with your customers and enhance conversion rate.

Opportunity Management

Manage all opportunities through different sales pipelines based on your business rules to improve closing rates and increase sales success.

Workflow Automation

Create intelligent and automated workflows to ensure exceptional customer experience and eliminate manual processes, especially in customer service and sales teams.

Automatic Escalation

Unlock fast and efficient resolutions by implementing effective escalation processes to improve customer loyalty and ensure compliance with regulations and SLAs.

Custom Fields

Keep track of relevant data with custom fields in contact profiles, tickets, leads, and opportunities, and empower your agents to deliver a personalized customer experience.

Activity Management

Schedule your activities (tasks, calls, emails, meetings, etc.) linked to contacts, leads, or opportunities, and get notifications and reminders in the notification panel.

360° Customer View

Give your agents a 360-degree view of customer information that empowers them to deliver a personalized customer experience.

Call Recording

Record inbound & outbound calls, pause/resume live call recordings, and listen to past recordings at any time to ensure compliance with quality standards and regulations.

Call History

Keep track of all inbound and outbound customer calls and see call details such as the agent in charge of the call, the call time and duration, the call result, etc.

Click to Call

Make calls directly from the customer screen to increase agent productivity, maximize online sales prospects and boost the overall efficiency of your business.

Our consultants will be happy to presenting our solutions to you remotely or on site, discussing your needs, and advising you on the best implementation approach.